Seymour Duncan, a leading manufacturer of pickups and pedals, announces Duality, a new concept in pickup design merging the best active and passive technologies to create a versatile and dynamically rich tone palette.

Duality is a new active pickup architecture featuring the best attributes of passive and active technologies in one, explains Seymour Duncan SVP of Products & CRO, Max Gutnik. Weve spent a lot of time reimagining what an active pickup could sound, feel and look like. The voicing is very versatile. From super-modern metal with a lot of aggressive attack to legitimately authentic blues and country tones.

The Duality architecture revolutionizes pickup design, putting more emphasis on the pickup coils and magnet than traditional actives while still offering the low noise, high headroom and signal strength integrity of actives. The lows are tight and percussive, the mids are strong and vibrant, and the highs are clear and airy.

There is a lot of string content built into the voicing so you can really hear the tone coming through, as opposed to a lot of other actives where the preamp masks whats going on with the guitar, Gutnik says. Duality will accentuate what youre getting from your instrument.